The Social Scoop

The Social Scoop

Welcome to The Social Scoop, a series that shares what’s happening in the marketing world each week. Here’s the latest social media marketing news…

Instagram Update
The lastest update for Instagram is a game changer. You can now add up to 10 photos or videos in a single post!

Social Media Followers
Creating a large social media following takes time and effort, follow these simple steps to gain that massive following.

Twitter Trolls
Twitter has launched another measure to prevent abuse. The app will no longer notify users about replies to threads started by accounts they’ve blocked or muted.

Snapchat Marketing 
Not only is Snapchat a great entertainment source but it is a useful marketing tool. Check out these 3 ways to use the app for marketing purposes.

Just For Fun
Check out the top Spring 2017 fashion ad campaigns here. You don’t want to miss them!

 

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Fashion Sense: NYFW Recap

Stunning, brilliant and magical. Three words to describe New York Fashion Week 2017. Featured designers put blood, sweat and tears (maybe literally) into their productions and they could not have been more extravagent. From the launch of Gemy Maalouf’s collection to Vivienne Tam, Vivienne Hu, Leanne Marshall & Nicole Miller, we witnessed true talent first hand and learned of trends arriving in Fall 2017. We have to admit, we can NOT wait!

Vivienne Hu 
This collection captured more of the “Nonchalant Tomboy” trend vibing throughout fashion week. Our favorite looks include a clean, minimalist line and we sure can’t forget about the layers! Lots and lots of layers; pure brilliance.

Vivienne Hu

Image Via

Nicole Miller
The designer channeled her inner NYC grunge for this collection and we loved it! Skulls, leather and chains were frequently seen on the runway with dark eye makeup and a bright red lip. Again, we can’t forget about those layering pieces!

Nicole MillerImage Via 

Vivienne Tam
While Nicole Miller channeled her inner NYC grunge, Vivienne went with a Hong Kong nightlife scene for her inspiration. The vibe of the show was everything, upbeat and fierce with a feministic touch. From bold patterns to bombers and sequence, the collection captured every bit of the urban culture. Check out those prints!

Vivienne Tam

Vivienne Tam

Vivienne Tam

Images Via

Gemy Maalouf
This collection screams romance! Gemy mastered the evening gown aesthetic for her fashion week launch party. Structured tailored peices, lace detail and ruffles made up this perfectly elegant group. Did we mention it was at the Bowery Hotel?

Gemy MaaloufGemy MaaloufGemy Maalouf

Leanne Marshall
Leanne Marshall gave her collection the feminist touch with monochromatic looks, varying necklines, soft silk and textured lace. The models sported neutral makeup, updos, red lips and a gorgeous statemenet earring.

Leanne Marshall

Image Va 

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The A-List: February Obsessions

The A-List: February Obsessions

1. 7 For All Mankind “The Skinny” Jeans: “I love the skinny jeans at Ellie. They have different fits and different shades, and they’re super comfortable.”

2. Sugar Tinted Lip Treatment: “If you want the lip balm you’ve ever had, I’d definitely recommend Sugar lip treatment from Fresh. They have a ton of different flavors at Houppette and they leave your lips feeling luscious and moisturized.”

3. Ella Moss Jadeynn Top: “This lace top from Ellie is fun and flirty, and super lightweight. It’s perfect for Valentine’s Day, or any day after in the Spring because it’s so bright.”

4. My Not So Perfect Life Book: “Sophie Kinsella is one of my favorite authors. She writes very entertaining romantic comedies which is perfect for this month! I’m excited to read her new book.”

5. SkinCeuticals Neck, Chest, And Hand Repair: “In this dry winter weather, my hands get so cracked. I need to stay moisturized and SkinCeuticals works wonders. They have this product and so many others at Houppette.”

6. Kate Spade Glitter Heart Key Fob: “Kate Spade has cute, and quality-made accessories. I love the bling in this key fob and it will go perfectly with Valentine’s Day.”

7. Unisa Adivan Over The Knee Boot: “The over-the-knee boot trend is very hot right now. They’re stylish and make your legs look a mile high. I can’t wait to get my hands on a pair.”

8. Dean Davidson Faux Leather Leaf Choker: “Chokers are the “it” trend right now. I love this one because it’s simple and elegant at the same time.”

9. Kevyn Aucoin’s The Celestial Bronzer:Houppette carries this bronzer and it’s perfect for this time of year to make yourself look less ghostly.”

10. Gorjana Power Gemstones Bracelet: “I’m always looking for new jewelry and No.109 has some really cute bracelets in stock. Their Gorjana bracelets come in several different colors and they’re perfect for stacking.”

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The Social Scoop

The Social Scoop

Welcome to The Social Scoop, a series that shares what’s happening in the marketing world each week. Here’s the latest social media marketing news…

Marketing Trends
From live streaming to content innovation and personalization, check out these five digital marketing ideas that could improve your brand growth in 2017.

Ads and Instagram Stories
With over 150 million Instagram accounts using the “stories” feature, the number of ads that will appear between stories have increased dramatically.    

Hidden Facebook Features
Facebook has over twenty features that only power users know. Check them out here.

Twitter Dashboard
Twitter is doing away with the dashboard app that just recently launched six months ago. It’s best features however, will continue on.

Just for Fun
Barrack and Michelle  Obama are offering a virtual white house tour via facebook 360 live. Learn more here.  

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