The Social Scoop

The Social Scoop

Welcome to The Social Scoop, a series that shares what’s happening in the marketing world each week. Here’s the latest social media marketing news…

Google AdWords vs. Facebook Ads
When deciding to use pay-per-click advertising, it is important to choose the right platform for your business.

Useful Social Media Statistics
These 47 social media statistics share insights about platform usage, user data, engagement tactics, and much more!

Best Times to Post
The timing of your posts can make or break their success. This infographic shares the best times to post on the top 8 platforms.

Social Customer Service
Increase customer service through social media channels. We can all take notes from these 5 brands who do it well.

Boost Inbound Marketing
Here are 4 easy website design tips to help boost your efforts to attract visitors and navigate then through your site.

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The Social Scoop

The Social Scoop

Welcome to The Social Scoop, a series that shares what’s happening in the marketing world each week. Here’s the latest social media marketing news…

Snapchat More Expensive Than Facebook
“At a $33 billion valuation, Snap is worth about 35 times its projected 2017 revenue.”  Snapchat began trading this past week at $24 per share on the New York Stock Exchange. Read more here.

Paris Fashion Week + Technology
New designs for “smart dresses”  launched at Paris Fashion week. The exhibition explores the relationship between humans, fashion and technology. Very cool!

Facebook Dislike Button 
Facebook is making it easier for users to express their malcontent by creating a dislike button. However, it may not be where you think it is.

Spring Break Marketing
From travel research transformation to reshaping travel agencies, check out these 5 ways that social media has transformed tourism marketing.

Keyword Search Help
Check out the 10 best free keyword research tools for building your SEO platform here. 

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Marketing Tip Tuesday: Instagram Multiple Image Post

Marketing Tip Tuesday is a weekly segment offering tips and insights to help you improve your social media marketing campaigns. This week we’re exploring ways to leverage Instagram’s new multiple image post feature to help vary our content. Social Media Today wrote a great article giving examples of ways you can use it.

Marketing tip tuesday instagram multiple image post

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The Social Scoop

The Social Scoop

Welcome to The Social Scoop, a series that shares what’s happening in the marketing world each week. Here’s the latest social media marketing news…

Commercial Bowl 2017
The social media world has been buzzing about who should win the title of best super bowl ad. See the results here.

Snapchat Facts
If you love the ever growing Snapchat app, then you may want to take a look at these 20 crazy and interesting things we learned about the company.

Parents and Social Media
“No one needs a little extra efficiency in their lives quite like someone who’s raising children.” Study shows that millenial parents have been the earliest tech adopters.

Just For Fun
A teacher and his students go viral when they upload a video of their morning routine.  You don’t want to miss this one.

Valentine’s Day Marketing
Check out these 4 ways to boost your Valentine’s Day Marketing effort on Twitter.


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