The Social Scoop

The Social Scoop

Welcome to The Social Scoop, a series that shares what’s happening in the marketing world each week. Here’s the latest social media marketing news…

Hot Topic: Facebook Takeover
According to a recent study done, Facebook is the most powerful force online. The website is crushing it’s online competition with 76 percent of adults signing on daily.

Check Please
Pinterest has added a new feature where users are able to keep track of what they have tried by with a check mark. The new feature will be launching in a few weeks.

Twitter Lockout
 Twitter’s CEO Jack Dorsey was temporarily suspended from the company for a software glitch. The glitch locked a number of people inlcuding Dorsey out of their accounts.

Changing The World
“We want to show that a single moment can contain so much wonder, so much beauty, and so much change.” Ok Go collaborates with Morton on a new video ad to create social good. Check it out.

Just For Fun
Here are the 20 best #BlackFriday deals that were available for everyone’s favorite tv’s, smart phones, and tablets, and computers.

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The Social Scoop

The Social Scoop

Welcome to The Social Scoop, a series that shares what’s happening in the marketing world each week. Here’s the latest social media marketing news…

Pinterest Debuts Video Ads
Pinterest is offering marketers video advertisements for the first time. A Pinterest product manager stated, “Video on Pinterest is not just about offering marketers views, but about offering action.”

Facebook Adds Polls and Payments 
As if messenger couldn’t get more complex, Facebook has added polls and a payment chat assist function for users.

Instagram Drafts
After all of those years of waiting, our requests have been fulfilled. Instgram now offers a save draft photo option and here is how to use it.

Social Media Sharing
A study has found that sharing on social media actually boosts your memory. In fact, researchers have stated that users should be sharing more to keep building memory.

Upcoming Twitter News
According to NBC News, Twitter will soon let you squeeze more into a tweet. Usernames and attachments will no longer be included in the 140-character limit. Woohoo!

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The Social Scoop

The Social Scoop

Welcome to The Social Scoop, a series that shares what’s happening in the marketing world each week. Here’s the latest social media marketing news…

Hot Topic: Instagram Zooming
Instagram added a new feature that has everyone raving. Users are now able to pinch to zoom to get a closer look at photos and videos. Now our parent’s generation will be able to do what they have always wanted on the app, zoom in!

Facebook’s Big Decision
After many accusations, the billion dollar company has decided to do away with human editors to pick their “trending topics” section and replace them with computer algorithms.

Twitter Night Vision
Learn the in’s and out’s of the new night mode option provided for the twitter phone app. This will make seeing Twitter in the dark a lot easier.

Pinterest Ads
Pinterest has come up with a new tool for brands and their ad targeting.

Crime and Social Media
Not all social media is used for good, criminals use the same avenue for illegal activity. Because of this, law enforcement is quickly developing new tools to monitor and analyze social media activity.

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The Social Scoop

vogue magazine and the new york times next to a hot cup of coffeeWelcome to the Social Scoop, a series that shares what’s happening in the marketing world each week. Here’s the latest…

Insta Relevant
Instagram is replacing the reverse chronological timeline with an algorithm that will show posts based on relevance. Here’s what you need to know to keep your own posts on the grid.

Promote Your Pins
Pinterest recently opened the Pinterest Ads Manager to small and medium size businesses. Advertising on Pinterest is taken to a whole new level through the simple steps to promote your business.

Targeted Marketing Through Facebook
Follow these simple steps towards maximizing audience reach and engagement with posts on your business’s Facebook page. It’s all about the targeted demographic and what their interests are.

New iPad Upgrades
Check out this article about the new iPad coming out. Learn about all the new upgrades that will be featured on this new device.

Viral Media Birthday Wish
This 98 year old man’s picture went viral on Facebook for a post by his granddaughters betting that he couldn’t get 98 likes on his post. He showed them!

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